FOR IMMEDIATE RELEASE
April 2, 2020
Santa Ana, CA – April 2 2020 Tenacore, LLC is proud to announce and welcome Brandon Anaya as Vice President, Sales & Marketing.
“Brandon will be an outstanding addition to our senior leadership team.” said James Willett, CEO of Tenacore. “Having held several leadership roles across multiple product categories in the medical device industry, he will be immensely valuable as Tenacore moves to redefine and expand our service and repair business.”
With over 10 years of experience in the medical device industry, Brandon brings a unique mix of product management, development, strategy, marketing and sales experience both domestically and globally. He most recently served as Director of Strategic Marketing and Communications at TRIMEDX, contributed to organizational strategy development and was responsible for all facets of marketing, as well as internal and external communications. Prior to joining TRIMEDX, Mr. Anaya served as Director of Sales Channel Management within the Minimally Invasive Therapy Group at Medtronic and in multiple product management, marketing and ventilation service marketing positions within the Respiratory Solutions business unit at Covidien.
Mr. Willett said, “Brandon is an exceptional sales and marketing leader who has consistently put customers first. His capacity to understand and synthesize customer needs, as well as develop the programs to address those needs sets him apart, making him a unique asset to Tenacore.”
“With the ongoing expansion and transition of care across the healthcare continuum, Tenacore is uniquely positioned within the medical equipment service industry to meet the evolving service needs of hospitals and health systems,” Mr. Anaya said. “I am both excited and humbled by the opportunity to contribute to the growth of this organization.”
Mr. Anaya holds a Bachelor of Science degree in Marketing, Biology and Chemistry from Loyola Marymount University and a Master of Science degree in Organizational Leadership from Colorado State University.
Tenacore is a medical device service and repair company operating throughout the United States. The company has been providing repair and maintenance for medical devices for over 20 years. For more information please visit www.tenacore.com.
For additional information contact:
Ms. Tara Stack
1525 East Edinger Avenue | Santa Ana| California 92705